Main Street Elizabethton and the Elizabethton/Carter County Chamber of Commerce hosted a joint ribbon-cutting today to celebrate the opening of AMJ Boutique & Co. at 518 E Elk Avenue. AMJ Boutique & Co is new downtown shopping destination bringing affordable fashion, personalized style, and a welcoming boutique experience to the downtown district.
Owner Allison Barbosa created a feminine, fashion-forward collection designed to help women feel confident. Shoppers can browse a variety of styles, including lounge wear, gameday apparel, dresses, sweaters, jeans, and more, with sizes ranging from Small through 3XL.
Adding a creative and personalized touch to the shopping experience, AMJ Boutique & Co. also features an on-site custom T-shirt bar, allowing customers to create personalized apparel. Whether shopping for everyday essentials, a special occasion, or a unique gift, AMJ offers something for a variety of styles!
“I’m so excited to bring AMJ Boutique & Co. to Downtown Elizabethton and be part of such a wonderful community! My passion is helping women feel beautiful by offering stylish clothing in a variety of sizes and price point! I can’t wait to see what this new chapter brings!” said Allison.
The opening of AMJ Boutique & Co. reflects the continued growth and variety of Downtown Elizabethton’s locally owned businesses, giving residents and visitors even more reasons to shop local and explore the district. Conveniently connected to neighboring Crate & Cream, the boutique creates an opportunity for visitors to pair their shopping trip with freshly baked cookies and ice cream. This duo makes it easy to enjoy a little retail therapy and a sweet treat, all in one stop downtown!
“It’s always exciting to welcome a new business to Downtown Elizabethton, and we’re thrilled to celebrate Allison and AMJ Boutique & Co.! Her passion for helping women feel their best and keeping costs addorable, brings something special to our local business community. We’re excited to see her business grow and look forward to the connections and experiences she’ll create for our locals and visiting tourists,” said Veronica Alsop, Director of the Elizabethton/Carter County Chamber of Commerce.
Visit AMJ Boutique & Co at 518 E Elk Avenue Tuesday and Wednesday from 11 a.m. – 4 p.m. and Thursday through Saturday 11 a.m. – 8 p.m. Follow along on Facebook and Instagram, as well as their website at amjboutiqueco.com.
